Lisa Goller
Lisa Goller is a marketing and communications professional with over 15 years of experience serving retail, consumer goods, B2B and technology companies. She helps businesses tell their story through irresistible content marketing and strategic communications.

Retailtainment Inspires Shoppers to See What’s in Store

Retailtainment gives retailers an opportunity for strategic differentiation and word of mouth, which can boost brick and mortar traffic, sales and loyalty.

/ October 3, 2017

6 Culinary Trends Spicing Up Grocery

Here are some of this year’s hottest foodie-inspired culinary trends that are impacting consumer packaged goods (CPG) suppliers and grocery retailers.

/ August 15, 2017

Artisan Sales Soar as Consumers Invest in Quality

Millennials like to express their individuality by buying one-of-a-kind items, plus artisan goods are often local goods made by small businesses.

/ August 8, 2017

12 Ways Small Companies Can Win Big

Small is mighty. As shown by our recent post, In Retail, Small is Big, smaller consumer goods suppliers and retailers have an enormous edge in today’s evolving market. Since we published that post, a new report found that Millennials favor...

/ June 26, 2017

Infographic: The Explosive Growth In Retail Technology (Timeline)

The speed of innovation within retail has accelerated at a blistering pace in recent years. Here is a recent history of how real technology has shaped how we shop...

/ June 14, 2017

In Retail, Small is Big

In retail today, shopper traffic and sales continue to flow toward smaller retail rivals that are more innovative and nimble.

/ June 1, 2017

7 Tech Trends Empowering Shoppers

These tech trends can help your retail company make today’s discerning, empowered shoppers feel special, heard and willing to buy from you.

/ May 18, 2017

9 Tech Trends Connecting Retailers to Consumers

To remain relevant and competitive in today’s market, retailers are adopting the following tech trends to woo consumers by delivering superior speed, ease and convenience.

/ April 13, 2017

4 Retail Tech Trends Boost Agility & Effectiveness

Today’s winning retailers and suppliers adopt technologies to modernize and intertwine their operations with those of their retail trading partners to serve shoppers better and faster.

/ March 28, 2017

7 Retail Lessons From NRF’s Big Show

Last week 33,000 people, including retailers, suppliers and technology experts gathered at the National Retail Federation (NRF) Big Show 2017 in New York, the biggest retail trade show of the year.

/ January 25, 2017