How to Market Your Brand During a Recession

How to Market Your Brand During a Recession

Recent trends suggest an economic slowdown is near. Recession-proof your brand with the following marketing best practices.

/ September 6, 2022
A Never-Do Guide: Things you SHOULDN'T do as an entrepreneur

A Never-Do Guide: Costly Mistakes Entrepreneurs Shouldn’t Do

Avoid these seven costly pitfalls that erode productivity and profitability as you build, grow, or stabilize your own CPG brand.

/ August 31, 2022
Supplier Diversity: A Look Around the Globe

Supplier Diversity: A Look Around the Globe

See what diversity looks like in international markets and why this retail trend is good news for diverse suppliers seeking growth abroad.

/ August 12, 2022
How Your Brand Can Have a Presence at International Trade Shows

How Your Brand Can Have a Strong Presence at International Trade Shows

If you plan to attend, exhibit, or speak at an international trade show, strengthen your brand presence with these business best practices.

/ July 26, 2022
What is Shrinkflation?

All About Shrinkflation and Its Impact

Learn how skrinkflation affects brands, retailers, and consumers as more manufacturers make products smaller to offset rising costs.

/ July 14, 2022
Understanding the Canadian Market

Why Cool Canada Looks Smokin’ Hot Right Now: A Market Overview

Beyond hockey and maple syrup, find out what U.S. CPG suppliers and retailers need to know about selling to Canadian shoppers.

/ July 12, 2022
Keeping up with Amazon

Staying Competitive: Keeping Up With Amazon

To stay competitive, more CPG retailers and suppliers are taking these specific actions to mimic Amazon’s efficiency and customer experience.

/ May 19, 2022
Understanding ESG

Understanding ESG and How to Build On It 

As conscious consumerism grows, more retailers and CPG suppliers are taking environmental, social, and governance (ESG) efforts seriously.

/ April 25, 2022
Myth or Truth: Is Brick & Mortar Dying?

Myth or Truth: Is Brick & Mortar Actually Dying?

Learn more about why some in-demand retailers and CPG brands will invest in stores while others will pare down their physical presence.

/ March 29, 2022
2022 Business Best Practices

2022 Best Business Practices for Brands and Retail Buyers

See how the industry is changing in 2022 and help your brand stand out among retail buyers and consumers with these business best practices.

/ January 11, 2022