Lisa Goller is a marketing and communications professional with over 15 years of experience serving retail, consumer goods, B2B and technology companies. She helps businesses tell their story through irresistible content marketing and strategic communications.
Consumers Shun Sugar
Americans have always had a sweet tooth, but the latest trends show that sugar is becoming less popular. Take a look at how suppliers are keeping up with America's changing tastebuds.
Top 3 Retail Themes from Shoptalk 2019
Shoptalk 2019 brought together over 8,000 retail professionals. Read more to find out the top themes that emerged from this years conference.
Purpose-Led Brands Poised to Profit
Consumers are increasingly becoming more socially conscious and leaning towards brands that align with their personal values and principles. Find out how industry leaders are responding.
$5 Billion Hemp CBD Market Sparks Retail Innovation
2018’s Farm Bill legalizes industrial hemp production in the United States. Read more to find out what this means for product innovation.
6 Retail Trends That Stood Out at NRF 2019
The National Retail Federation hosts the world’s largest retail conference and expo, gathering retail experts to discuss industry trends — Read more for this year’s top six.
2019 Retail Trends Focus on Delighting Consumers
Retailers are honing in on consumer satisfaction. Read more about the 2019 CPG trends that will affect companies (and consumers) big and small.
2018 Retail Roundup
We’re taking some time to revisit the 2018 trend predictions we made at the top of the year. Find out if they came true.
Last Mile Innovation Delivers Customer-Centric Retail
Retailers and suppliers are working together more than ever as consumers demand faster shipments directly to their doorsteps.
In-Store Tech Modernizes Retail
Faster checkouts, anti-theft technology, and automated sorting are just a few ways that brick-and-mortar stores are integrating technology into their physical store experience. Check out 2018’s hottest in-store tech trends.
Retail Gets Personal
A single consumer is shown 4,000-10,000 ads in one day — Find out what retailers are doing to cut through the communication clutter and how they're getting to know their customers better with marketing personalization.