Although consumers are kissing lipstick goodbye for now, eye makeup is zooming in as the must-have “above the mask” beauty products for trip-conscious shoppers, giving supermarkets a brilliant opportunity to shine and sparkle in the retail beauty landscape.
A radically upended retail climate triggered by the ongoing pandemic has produced a season of uncertainty for the industry’s second-biggest sales cycle, when trepidation and thriftiness will both reign supreme.
Stepping back for a midsummer moment to contemplate the pace of transformation in the past four months is nothing short of incredulous. The big question: What comes next?
High consumer demand for these products is putting a strain on inventory but that isn't stopping retail buyers from purchasing essentials for their stores.
Find out how retail buyers in the consumer packaged goods industry are adjusting their strategies to source products virtually amidst COVID-19 safety precautions.
To celebrate International Women's Month we're taking a look at all the perks that come with being a Women Owned Business.