Tag: omnichannel
2016 Health and Wellness Trends Invigorating Retail
Now more than ever, aligning with today’s hottest health and wellness trends gives you a better chance of getting your products on retailers’ store shelves and attracting happy customers.
Hungry for Health & Wellness: 5 Major Food Trends
Consumer packaged goods (CPG) brands and retailers’ bottom lines are poised to triumph if companies adapt to this unstoppable trend.
Becoming Certifiable
It can be a daunting, confusing process, achieving these certifications. And there are so many to choose from: Organic, GMO-free, fair trade to name a few.
9 Technologies Revolutionizing Retail
To boost their agility, relevance and attractiveness to shoppers, retailers are adopting technologies ranging from digital to data.
Hot Trends in Shopper Technology
The accelerated pace of consumer technology adoption means shopper behavior is moving faster than most companies, so strive for agility to adapt to these trends.
Infographic: The Top 3 Omnichannel Personalization Trends
To compete effectively, consumer goods and retail companies are using omnichannel personalization to engage consumers, and offer them the convenience to browse and buy products however and wherever they choose.
Engage Shoppers With Omnichannel Personalization (Part 2)
Companies of all sizes must aspire to customize service across all channels to deliver an enjoyable shopping experience, which can boost brand loyalty and lifetime value per customer.
Engage Shoppers with Omnichannel Personalization (Part 1)
The explosive changes in retail today are due in part to pervasive mobile technology, which is empowering consumers.
Forward, Together
For retail buyers, trade shows are an important part of their product discovery mix, a place they can go and meet the suppliers face-to-face, touch, feel, try, and even taste these products.
Transparency Builds B2C Brand Trust
Consumers’ high expectations for information sharing have made transparency an urgent business necessity for consumer goods and retail brands.