Emerging Brands Can Win Shelf Space Without Sacrificing Margins – Here’s How

Treat shelf space as a partnership opportunity rather than a conquest to protect both profitability and positioning

/ April 10, 2026

Why Local Retailers Outperform Algorithms When It Comes to Knowing Their Customers’ Needs

The most powerful product recommendation engine is the independent retailer that knows its local market

/ March 20, 2026

Pricing and Promotions That Work at Independent Retailers

Community-based retailers want products that justify their place, not those trying to be everything to everyone.

/ February 20, 2026

Targeting Niche Markets Can Lead to Nationwide Reach for CPG Brands

The most successful emerging brands today aren’t trying to be everything to everyone; they resonate deeply with a specific consumer segment.

/ December 1, 2025

Authenticity Is Your Brand’s Best Asset When it Comes to Independent Retailers

Local retailers are more likely to champion a product that is genuine rather than one that is trendy

/ October 16, 2025

Command Attention at the Shelf with Purposeful Packaging 

The goal of packaging design is not to decorate a box, but to deliver a message that cuts through the visual noise

/ August 4, 2025

Independent Retailers are a Great Launchpad for Emerging Brands

Smaller, community-based retailers can help new brands test out concepts and provide wins that will help land big box retailers down the road

/ June 5, 2025

Why Independent Retail Still Wins for Emerging CPG Brands

Local, community-focused retailers are a great way to begin your growth journey. Here’s why.

/ April 3, 2025

Why Independent Retailers Are the Opportunity Emerging Brands Need

Smaller, community-based retailers are a great way for emerging brands to build a solid foundation for growth

/ September 18, 2023
Product Packaging Tips

5 Things To Know When Selecting Product Packaging

Learn why product packaging shouldn't be overlooked when it comes to building your brand for success and standing out from the competition.

/ April 29, 2021