Tag: sustainability
Some Labels You Should Appreciate
Consumers these days are getting more observant with the labeling on their foods and so am I.
Hungry for Health & Wellness: 5 Major Food Trends
Consumer packaged goods (CPG) brands and retailers’ bottom lines are poised to triumph if companies adapt to this unstoppable trend.
Becoming Certifiable
It can be a daunting, confusing process, achieving these certifications. And there are so many to choose from: Organic, GMO-free, fair trade to name a few.
Trending Now: Natural and Specialty—in Australia
While organic in fresh products is still only a limited section in most mainstream supermarkets, there is growth in shelf space allocated to emerging on-trend brands within categories, and the health food section within the supermarkets has also greatly expanded.
The Explosion of Natural and Organic
Natural and specialty is now integrated into the mainstream shopper experience, and the access to it for every family is hugely exciting.
Transparency Builds B2C Brand Trust
Consumers’ high expectations for information sharing have made transparency an urgent business necessity for consumer goods and retail brands.
Sustainability Boosts Brand Awareness, Trust, and Sales
Today’s strong consumer demand for sustainable products can help suppliers and retailers stand out in the crowded business-to-consumer (B2C) marketplace.