Tag: cpg
How to Market Your Brand During a Recession
Recent trends suggest an economic slowdown is near. Recession-proof your brand with the following marketing best practices.
How to Use E-Commerce To Foray Into Retail
CPG brands who want to get ahead of the competition should use e-commerce activity in different ways to jumpstart their retail strategy.
A Never-Do Guide: Costly Mistakes Entrepreneurs Shouldn’t Do
Avoid these seven costly pitfalls that erode productivity and profitability as you build, grow, or stabilize your own CPG brand.
LUA Coffee Shows How to Brew Retail Success on RangeMe
Vietnamese immigrant and driven entrepreneur Terri Nguyen knew she had to work hard to be successful, so she did just that. Meet LUA Coffee:
Getting the Basics Right for New Brands
The best new product in the world won’t succeed unless you get the basics right. Be prepared to face these issues when launching your brand.
Combatting Waste in the CPG Industry
In addition to refillable stations and bulk sections in grocery stores, here's what retailers are doing to reduce plastic use and littering.
Decoding Upcoming HFSS Regulations in the U.K.
Great Britain is making it harder to merchandise and advertise unhealthy products. Learn more about what this means for U.K. retailers.
On Fire: Where Consumers are Buying Today’s Most Popular Smoking Products
As tobacco use declines, alternative products are becoming more popular. Discover how smoking products are bringing consumers into stores.
Supplier Diversity: A Look Around the Globe
See what diversity looks like in international markets and why this retail trend is good news for diverse suppliers seeking growth abroad.
How Ulta Beauty Takes Product Innovation to the Next Level
RangeMe sits down with Ulta Beauty’s Josie Ostrowski, Senior Manager, New Brand Partnerships to discuss product innovation and more.