Tag: consumer packaged goods
E-Commerce Explosion Revamps Retail
The 2020s will be a digital decade for retail because the COVID-19 pandemic catapulted global e-commerce into the future to bring the shopping mall to us.
How COVID-19 Changed the Retail CPG Industry
The pandemic has forced businesses to overhaul 2020 plans. See what major trends companies need to consider as they revise business strategies and assortments.
Digital Marketing: 5 Steps to Get You Started
Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.
Selling Your Products to Retailers vs Consumers
Selling your brand to retailers and consumers has its similarities and differences. See these 6 sales strategies on how to sell your products to each group.
Supplier Spotlight: LifeBotanica breathes new life into a major retailer
Learn how this health and wellness brand expanded from Europe to the United States and grabbed the interest of an established pharmacy on RangeMe.
Grow Your CPG Brand With a Joint Sales and Marketing Strategy
Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.
Sales Strategies in the Retail Industry
If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.
The Advantages of Independent Retailers
Independent retailers may be smaller than their competition but that's not stopping their success. See what independent retailers' top 3 advantages are.
What is EDI and How Do I Get Started?
More retailers are requiring brands to be EDI compliant. Read on to learn about what EDI is, its benefits, and how to get started.
Striking a Balance Between Data Privacy and Digital Personalization
Retailers and CPG suppliers must learn the importance of delivering meaningful communications without compromising the safety of consumer data.