Tag: consumer packaged goods

product certification for cpg brands

How to Achieve Product Certification and Why it Matters

Learn how your brand can stand out to retail buyers and consumers by getting your products certified by industry-recognized organizations.

/ January 21, 2021
2021 Goal Strategies and Planning

Goal Setting Strategies for Brands Wanting a Successful 2021

Goals provide a benchmark for measuring your brand's success. Check out these 5 steps you can take when setting business goals in 2021.

/ January 19, 2021
Looking Ahead to a New Year

Looking Ahead to a New Year

As we wrap up 2020, here are the consumer packaged goods trends I'm excited to see grow in 2021. The common thread? Health and wellness.

/ December 15, 2020
HealthyLine products

Supplier Spotlight: Wellness unicorn, HealthyLine, lands a deal with ShopHQ

Discover how this FDA approved health and wellness brand leveraged RangeMe to land a deal with a prominent online retailer.

/ December 10, 2020
how to decide when it's the right time to bring in a broker

DIY or Broker–How to Decide When it is the Right Time to Bring on a Rep

When launching a new business with the intention of selling products, there are many things to consider–including when to bring on a broker.

/ December 9, 2020
thankful for CPG

3 Things About CPG I’m Grateful For This Year

2020 has been a difficult year but there is still so much to be thankful for, and for me, it's the consumer packaged goods industry.

/ November 26, 2020
promotion planning for your brand in 2021

Promotion Planning 101: Prepare Your Brand For Successful Sales in 2021

Promotions require more than just discounting a product. Read on for 3 tips on how to plan a winning sale strategy in the new year.

/ November 13, 2020
how to be a brand that's a category leader

Brand Secrets #2: How to Gain a Strategic Advantage as a Category Leader

Become a category leader by following these steps to stay ahead of the competition and stand out on retail shelves.

/ November 4, 2020
holiday shopping 2020 trends

2020 Holiday Shopping Evolves from a Sprint to a Marathon

Consumers and companies are shifting their holiday habits this year to protect their physical and fiscal health due to COVID-19.

/ October 28, 2020
co-marketing brand partnerships

Reach New Customers With Strategic Co-Marketing Partnerships

Learn how co-marketing partnerships could be the right next step for your brand to reach new customers and be a chance to try something new.

/ September 16, 2020