Tag: consumer goods

Selling in the Information Age – Is Your Product Data Reliable?

Providing extended product information has become an imperative for retail and e-commerce success.

/ January 22, 2024

Walmart SVP of Pantry Shares Key Insights that are Important to the Retailer

Melody Richard leads the team that ensures customers have what they need in the pantry to feed their families and friends.

/ January 15, 2024

RangeMe Submission Leads to Birdy Boutique’s Products Flying Off the Shelves at Meijer

The women and veteran-owned brand also landed Walgreens from an ECRM General Merchandise Session.

/ December 13, 2023

RangeMe Sourcing Campaign is Sweet (and Salty) Success for The Panza

The gourmet snack brand was added to Maddie's Market's assortment following the retailer's recent sourcing campaign

/ November 28, 2023

Want to Elevate Your Customer Relationships? Then it’s Time to Go Deep.

Invest time in understanding the stated and unstated agenda of your customers, partners and teammates.

/ November 27, 2023

Why Independent Retailers Are the Opportunity Emerging Brands Need

Smaller, community-based retailers are a great way for emerging brands to build a solid foundation for growth

/ September 18, 2023

Branding that Breaks Through the Clutter and Tells Your Unique Story

Branding is about creating an emotional connection with your target audience and conveying the value proposition of your product

/ September 5, 2023

Mastering the Three Pillars of A Successful CPG Business

Marketing, sales and financial management are the foundations of a successful consumer packaged goods brand

/ August 28, 2023

Walgreens: Driving ‘Innovative Convenience,’ Localized Healthcare & Elevated Assortments

An exclusive Q&A with Robert Tompkins, GVP & General Merchandise Manager, Walgreens

/ July 27, 2023

Creating Consistent Social Media Content for Your CPG Brand

A quick guide to keeping your audience engaged while reducing digital marketing overwhelm

/ July 10, 2023