Category: Business Best Practices

promotion planning for your brand in 2021

Promotion Planning 101: Prepare Your Brand For Successful Sales in 2021

Promotions require more than just discounting a product. Read on for 3 tips on how to plan a winning sale strategy in the new year.

/ November 13, 2020
Perfecting your brand pitch from a former buyer

How to Perfect Your Brand Pitch in 5 Steps Directly From a Former Retail Buyer

Hear from former Bi-Rite buyer and current brand advisor, Allison Ball, on how you can improve your virtual pitches with retail buyers.

/ November 12, 2020
how to be a brand that's a category leader

Brand Secrets #2: How to Gain a Strategic Advantage as a Category Leader

Become a category leader by following these steps to stay ahead of the competition and stand out on retail shelves.

/ November 4, 2020
Black Friday and Cyber Monday Guide

Setting Your Brand Up For Success This Black Friday and Cyber Monday

What to expect, why you should plan, and how to prepare for the most anticipated seasonal sales of the year.

/ October 21, 2020
How to Remain Competitive in a Saturated Retail Environment

How to Remain Competitive in a Saturated Retail Environment

Learn tips about what brands need to consider to remain competitive in a saturated retail environment.

/ October 8, 2020
virtual presentation best practices

Virtual Presentation Best Practices Every Supplier Should Follow

Crush your virtual presentations and meetings with retail buyers by following these industry best practices.

/ October 6, 2020
customer relationship building

Brand Secrets #1: How Personalizing Customer Relationships Dramatically Advances Your Brand

Discover how leveraging the unique customer your brand attracts will help you strengthen your competitive edge.

/ September 30, 2020
building brand loyalty

Loyalty-Building Tips for Retailers and Brands

Learn how investing in loyalty can help you improve top line sales, reduce acquisition costs, and maximize lifetime value per customer.

/ September 29, 2020
co-marketing brand partnerships

Reach New Customers With Strategic Co-Marketing Partnerships

Learn how co-marketing partnerships could be the right next step for your brand to reach new customers and be a chance to try something new.

/ September 16, 2020
5 ways to fund your growing product business

5 Ways to Fund a Growing Product Business

Find out what different financing options and providers your business can choose to help successfully sell your products in retail stores.

/ September 15, 2020