Tag: marketing
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ROI, Conversions, Loyalty, and More — Getting the Most from Your CPG Marketing Spend
The intricacies of ROI, conversions, loyalty, and how they shape the success of your CPG marketing efforts.
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Unlocking the Secrets to Effective CPG Advertising that Delivers Results
Learn the different types of advertising, why they’re important, and the secrets of getting the attention of top retail buyers.
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Behind the Scenes of a Professional Product Photo Shoot
A photographer and brand-owner walk through the process from ideation to finished images
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Marketing Strategies that Will Make Your Products Fly Off the Shelves
How to catch the eye of retail buyers and propel your inventory off retail shelves and into shoppers' baskets.
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How to Influence Retail Buyers with ‘CPG Marketing Magic’
A step-by-step journey on how to leverage the power of strategic marketing to get your products onto retail shelves.
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There’s No Business Like Show Business for Emerging Brands
Product placement in movies and TV can drive blockbuster sales for brands. Here’s how to get your products in the spotlight!
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Creating a Killer Press Kit for Your Brand
A well-crafted press kit can help your CPG brand get the media coverage it deserves.
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Building a Customer Retention Strategy
Foodbevy shares why retaining existing customers before attracting new customers is the best way to grow your CPG business.
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Why Typical Store Locators Are Falling Off the Map
CPG brands can utilize actionable store locators to improve the consumer shopping experience while optimizing performance marketing efforts.
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How to Market Your Brand During a Recession
Recent trends suggest an economic slowdown is near. Recession-proof your brand with the following marketing best practices.