Tag: consumer packaged goods industry
![toys puzzles and games](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/pexels-magda-ehlers-1586951-scaled.jpg?auto=format%2Ccompress&w=375&h=250&fit=crop)
How Toys, Games, and Puzzles Became Essential During COVID-19
Take a look at what retail buyers in the toy and games categories have to say about changing consumer habits and emerging trends.
![how to decide when it's the right time to bring in a broker](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/AdobeStock_232897258-scaled.jpeg?auto=format%2Ccompress&w=375&h=250&fit=crop)
DIY or Broker–How to Decide When it is the Right Time to Bring on a Rep
When launching a new business with the intention of selling products, there are many things to consider–including when to bring on a broker.
![thankful for CPG](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/Screen-Shot-2020-11-24-at-3.01.08-PM.png?auto=format%2Ccompress&w=375&h=250&fit=crop)
3 Things About CPG I’m Grateful For This Year
2020 has been a difficult year but there is still so much to be thankful for, and for me, it's the consumer packaged goods industry.
![promotion planning for your brand in 2021](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/Molly-Promotion-Banner-scaled.jpg?auto=format%2Ccompress&w=375&h=250&fit=crop)
Promotion Planning 101: Prepare Your Brand For Successful Sales in 2021
Promotions require more than just discounting a product. Read on for 3 tips on how to plan a winning sale strategy in the new year.
![how covid-19 has affected beauty purchases](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/Screen-Shot-2020-08-20-at-4.12.24-PM.png?auto=format%2Ccompress&w=375&h=250&fit=crop)
How the ‘Mask Factor’ Is Changing the Face of Beauty
Although consumers are kissing lipstick goodbye for now, eye makeup is zooming in as the must-have “above the mask” beauty products for trip-conscious shoppers, giving supermarkets a brilliant opportunity to shine and sparkle in the retail beauty landscape.
![digital marketing for CPG brands](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/pexels-serpstat-572056-scaled.jpg?auto=format%2Ccompress&w=375&h=250&fit=crop)
Digital Marketing: 5 Steps to Get You Started
Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.
![retail product returns](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/AdobeStock_208035715-Converted.png?auto=format%2Ccompress&w=375&h=250&fit=crop)
As E-Commerce Soars, So Do Product Returns
How can the retail supply chains re-engineer their returns process to prepare for the flood of returns and keep operations running smoothly?
![Back to School during a pandemic 2020](https://rangeme-blog-images.imgix.net/blog/wp-content/uploads/AdobeStock_359535635-scaled.jpeg?auto=format%2Ccompress&w=375&h=250&fit=crop)
‘Back to School Blues’ Takes on a New Meaning in 2020
A radically upended retail climate triggered by the ongoing pandemic has produced a season of uncertainty for the industry’s second-biggest sales cycle, when trepidation and thriftiness will both reign supreme.
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Selling Your Products to Retailers vs Consumers
Selling your brand to retailers and consumers has its similarities and differences. See these 6 sales strategies on how to sell your products to each group.