Tag: consumer packaged goods industry
How to Achieve International Success in 2022
If you’re targeting international expansion for your business' products in 2022, here’s a six-step plan for making it happen successfully.
DIY or Broker–How to Decide When it is the Right Time to Bring on a Rep
When launching a new business with the intention of selling products, there are many things to consider–including when to bring on a broker.
Digital Marketing: 5 Steps to Get You Started
Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.
Selling Your Products to Retailers vs Consumers
Selling your brand to retailers and consumers has its similarities and differences. See these 6 sales strategies on how to sell your products to each group.
Supplier Spotlight: LifeBotanica breathes new life into a major retailer
Learn how this health and wellness brand expanded from Europe to the United States and grabbed the interest of an established pharmacy on RangeMe.
Grow Your CPG Brand With a Joint Sales and Marketing Strategy
Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.
Sales Strategies in the Retail Industry
If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.
The Advantages of Independent Retailers
Independent retailers may be smaller than their competition but that's not stopping their success. See what independent retailers' top 3 advantages are.
Virtual CPG Events Usher in a New Way of Product Sourcing
Learn how virtual events in the consumer packaged goods and retail industry are carrying on the momentum of product discovery amidst the global pandemic.
How Brokers Can Help Brands Navigate the New Digital Landscape
Online product discovery has become critical for brokers to introduce brands to buyers and keep retail shelves well-stocked.