Retail's new opportunity: Homegating

A Different Playbook for Grocery: Tailgating Transitions to Homegating

Although grocers will have fewer opportunities to court the all-pro tailgating crowds this season, they have ample opportunities to woo a new breed of game day “homegaters.”

/ September 21, 2020
how covid-19 has affected beauty purchases

How the ‘Mask Factor’ Is Changing the Face of Beauty

Although consumers are kissing lipstick goodbye for now, eye makeup is zooming in as the must-have “above the mask” beauty products for trip-conscious shoppers, giving supermarkets a brilliant opportunity to shine and sparkle in the retail beauty landscape.

/ August 24, 2020
Back to School during a pandemic 2020

‘Back to School Blues’ Takes on a New Meaning in 2020

A radically upended retail climate triggered by the ongoing pandemic has produced a season of uncertainty for the industry’s second-biggest sales cycle, when trepidation and thriftiness will both reign supreme.

/ July 28, 2020
pandemic triggered cpg and retail trends in grocery

Pondering the Pandemic-Driven Changes in a Grocery-Gone-Wild World

Stepping back for a midsummer moment to contemplate the pace of transformation in the past four months is nothing short of incredulous. The big question: What comes next?

/ July 16, 2020