Category: Business Best Practices

joint sales and marketing strategy

Grow Your CPG Brand With a Joint Sales and Marketing Strategy

Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.

/ June 30, 2020
Sales strategies to help grow your business

Sales Strategies in the Retail Industry

If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.

/ June 25, 2020
independent retailer

The Advantages of Independent Retailers

Independent retailers may be smaller than their competition but that's not stopping their success. See what independent retailers' top 3 advantages are.

/ June 18, 2020
Dropshipping Model

Understanding the Dropshipping Model

As the CPG industry launches into a digital transformation, more retailers are looking for brands that are dropship capable.

/ May 20, 2020
What is EDI?

What is EDI and How Do I Get Started?

More retailers are requiring brands to be EDI compliant. Read on to learn about what EDI is, its benefits, and how to get started.

/ May 5, 2020
How to successfully sell on Amazon

How to Successfully Grow Your Business on Amazon

Brands are turning to Amazon to sell their products. Read on to see how you can successfully grow your business with the world's largest online retailer.

/ April 13, 2020
How brokers can navigate a digital transformation

How Brokers Can Help Brands Navigate the New Digital Landscape

Online product discovery has become critical for brokers to introduce brands to buyers and keep retail shelves well-stocked.

/ April 30, 2020
why fees are deducted from an invoice

Why Fees are Deducted from Retailer Invoices

Why didn’t my retail partner pay me in full? Learn more about deductions, chargebacks, and billbacks and how they affect your check.

/ March 10, 2020
influencer_marketing

Influencer Marketing 101: Tips for Brands Just Starting Out

AspireIQ provides 5 best practices that will empower your brand with strategies to launch an amazing influencer marketing campaign.

/ March 4, 2020

Best Practices for Pricing Products

Pricing products is one of the most important aspects of any business. Learn some of the best practices on how to optimize your products pricing.

/ February 24, 2020