Tag: retail

Fairtrade America certification

Increase Consumer and Retailer Loyalty By Getting Fairtrade Certified

Discover what it means to be a Fairtrade certified brand and how it can contribute to your brand’s impact and success.

/ September 23, 2020
co-marketing brand partnerships

Reach New Customers With Strategic Co-Marketing Partnerships

Learn how co-marketing partnerships could be the right next step for your brand to reach new customers and be a chance to try something new.

/ September 16, 2020
niche marketing for brands

Find your niche among the masses: Niche Marketing for emerging brands

Discover how niche marketing might be the best marketing route for a growing brand to make every dollar count and every effort shine.

/ September 8, 2020
email marketing services for growing brands

Email Marketing Services for Growing Brands

There are a lot of different email marketing services out there. Here are a few of the best email marketing tools to fit any growing brand.

/ September 3, 2020
e-commerce and the retail and cpg industry

E-Commerce Explosion Revamps Retail

The 2020s will be a digital decade for retail because the COVID-19 pandemic catapulted global e-commerce into the future to bring the shopping mall to us.

/ August 26, 2020
how covid-19 has affected beauty purchases

How the ‘Mask Factor’ Is Changing the Face of Beauty

Although consumers are kissing lipstick goodbye for now, eye makeup is zooming in as the must-have “above the mask” beauty products for trip-conscious shoppers, giving supermarkets a brilliant opportunity to shine and sparkle in the retail beauty landscape.

/ August 24, 2020
digital marketing for CPG brands

Digital Marketing: 5 Steps to Get You Started

Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.

/ August 6, 2020
retail product returns

As E-Commerce Soars, So Do Product Returns

How can the retail supply chains re-engineer their returns process to prepare for the flood of returns and keep operations running smoothly?

/ July 29, 2020
Back to School during a pandemic 2020

‘Back to School Blues’ Takes on a New Meaning in 2020

A radically upended retail climate triggered by the ongoing pandemic has produced a season of uncertainty for the industry’s second-biggest sales cycle, when trepidation and thriftiness will both reign supreme.

/ July 28, 2020