Tag: 2016 trends

10 Ways Small Businesses Can Prepare for Black Friday Success
The good news is there’s still enough time for your small business to prepare well, stand out and sell in time for this fast and furious weekend of sales.

Infographic: The Explosive Growth of Natural and Organic (Timeline)
Organic and natural food is the fastest-growing sector of the American food marketplace. Over the past 15 years, these health and wellness trends have transformed the retail sector, driven by trade, policy and consumer trends, including shoppers’ desire for healthy,...

Top Tech Trends for CPG Suppliers
Technology helps suppliers stand out and counter such retail pressures as changing consumer demographics, reduced brand loyalty, increased digital commerce and more demanding customers.

Infographic: The Top 3 Omnichannel Personalization Trends
To compete effectively, consumer goods and retail companies are using omnichannel personalization to engage consumers, and offer them the convenience to browse and buy products however and wherever they choose.

Engage Shoppers with Omnichannel Personalization
The explosive changes in retail today are due in part to pervasive mobile technology, which is empowering consumers.

Transparency Builds B2C Brand Trust
Consumers’ high expectations for information sharing have made transparency an urgent business necessity for consumer goods and retail brands.

Sustainability Boosts Brand Awareness, Trust, and Sales
Today’s strong consumer demand for sustainable products can help suppliers and retailers stand out in the crowded business-to-consumer (B2C) marketplace.

How Local Products Attract Happy, Loyal Shoppers
Retailers increasingly source local products to streamline logistics and reduce transportation costs. Both retailers and suppliers build goodwill by investing in the local economy, and consumers feel good for supporting people and jobs in their community.