{"id":13631,"date":"2025-05-28T05:50:59","date_gmt":"2025-05-28T13:50:59","guid":{"rendered":"https:\/\/www.rangeme.com\/blog\/?p=13631"},"modified":"2025-06-03T08:58:39","modified_gmt":"2025-06-03T16:58:39","slug":"strengthen-your-tactical-demand-planning-with-these-7-steps","status":"publish","type":"post","link":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/","title":{"rendered":"Strengthen Your Tactical Demand Planning with These 7 Steps"},"content":{"rendered":"\n<p class=\"has-drop-cap\">As brands grow, demand planning evolves from a monthly or batch-based spreadsheet chore into a reality that can make or break a fiscal quarter. With sales channels multiplying, supply chains still shaky, and consumer behavior moving fast, your ops need to be nimble even when you don&#8217;t have perfect data.&nbsp;<\/p>\n\n\n\n<p>Following are 7 steps you can take to secure your supply chain.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 1: Get Granular With Your Forecasting<\/strong><\/h2>\n\n\n\n<p>Forget historical averages. They&#8217;re too blunt. You need to understand demand by SKU, channel, geography, and time period. \u201cBrand X will sell 1,000 units next month,\u201d isn\u2019t enough. Think:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"350\" src=\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?auto=format%2Ccompress&amp;fit=crop\" alt=\"\" class=\"wp-image-13634\" srcset=\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?w=350 350w, https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?w=300 300w, https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?w=150 150w, https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?w=65 65w, https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Square.jpg?w=50 50w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/figure>\n<\/div>\n\n\n<p>\u201cBrand X 12oz will sell 400 units through grocery, 200 through e-comm, and 150 through club\u2014mostly in the Northeast.\u201d<\/p>\n\n\n\n<p>That level of detail lets you plan for everything from restocks to influencer pulls to spoilage write-offs. It also helps you spot what\u2019s predictable (and what\u2019s not). Stable best-sellers? Use classic forecasting models. Seasonal or volatile SKUs? Different playbook. New launches or discontinued items? They need their own lane entirely.<\/p>\n\n\n\n<p>Try grouping products by <em>forecastability<\/em>, not just revenue. Your &#8220;A&#8221; items should be the ones you can confidently plan for\u2014even if they\u2019re not your top sellers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 2: Connect Your Data Pipes<\/strong><\/h2>\n\n\n\n<p>Most early-stage brands have data scattered across ERPs, retailer portals, Google Sheets, and Slack messages. It\u2019s messy, but the sooner you start connecting those dots, the better your forecasts will be.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you can, set up direct data feeds from your key retail partners: POS data, on-hand inventory, and promo lift.<\/li>\n\n\n\n<li>Syndicated data from Nielsen or SPINS is useful, but only if it helps you make decisions (like tracking category growth or promo timing).<\/li>\n\n\n\n<li>Most importantly: build a feedback loop with your sales team. They\u2019ll often notice patterns weeks before they show up in a dashboard.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 3: Don&#8217;t Let Promotions Derail You<\/strong><\/h2>\n\n\n\n<p>Promos can drive 15\u201325% of your revenue, but they&#8217;re notoriously hard to forecast.<\/p>\n\n\n\n<p>Dig into past performance by channel, product, and timing. A 20% discount at Target isn&#8217;t the same as one at Whole Foods. Don&#8217;t just assume a flat &#8220;lift&#8221;. If you haven\u2019t done it before, find some comparables.<\/p>\n\n\n\n<p>Link your promo calendar directly to inventory planning. And watch out for cannibalization\u2014discounting a hero SKU can tank velocity on others if you&#8217;re not careful.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 4: Plan With Supply Chain Realities<\/strong><\/h2>\n\n\n\n<p>Your demand plan means nothing if your ops team can&#8217;t deliver on it.<\/p>\n\n\n\n<p>Get a sense of your lead times and how much they actually vary. Flag material or packaging constraints that could bottleneck multiple products. And be intentional about where your production capacity goes. Sometimes it&#8217;s smarter to run the high-margin item, even if the forecast says otherwise. When you have an incomplete picture<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 5: Plan by Channel, Not Just Product<\/strong><\/h2>\n\n\n\n<p>Every sales channel has its own quirks.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Retail\/Wholesale:<\/strong> Know how each retailer&#8217;s inventory systems work. If they use auto-replenishment, learn the triggers.<\/li>\n\n\n\n<li><strong>E-commerce:<\/strong> Expect volatility, higher returns, and different seasonal curves.<\/li>\n\n\n\n<li><strong>Club stores:<\/strong> They buy in bulk but order less often. Don&#8217;t let their inconsistency throw off your forecast.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 6: Get Smart About Inventory<\/strong><\/h2>\n\n\n\n<p>The goal isn&#8217;t &#8220;don&#8217;t stock out.&#8221; It&#8217;s &#8220;right product, right place, right time.&#8221;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Set service levels based on how critical the product is to your business. A hero SKU might need 98% service levels, while a seasonal flavor can run at 90% to free up cash.<\/li>\n\n\n\n<li>Use safety stocks that flex based on how reliable your supply is.<\/li>\n\n\n\n<li>Store fast movers closer to customers; slower movers can live in central DCs.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 7: Invest in Tools That Work for You<\/strong><\/h2>\n\n\n\n<p>You don&#8217;t need enterprise software, but you do need tools that can grow with you and:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Handle multiple forecasting methods (and tell you which one works best for each SKU),<\/li>\n\n\n\n<li>Bring in all the relevant signals from procurement, order volume, inventory, other 3rd parties (WMS, etc)<\/li>\n\n\n\n<li>And make it easy for your team to collaborate and flag issues in real time.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>TLDR<\/strong><\/h2>\n\n\n\n<p>In 2025, great demand planning is actually more about flexibility than perfection. Somehow there will always be \u201cunprecedented\u201d events that derail something along the way. Build systems that let you adapt fast, so you aren\u2019t flying blind. The brands that win will be the ones that make data-informed decisions, faster, even when things change.<\/p>\n\n\n\n<p>If you\u2019re looking to improve your demand planning in 2025, check out <a href=\"https:\/\/www.doss.com\/?utm_source=rangeme_blog_demandplanning\" target=\"_blank\" rel=\"noreferrer noopener\">Doss<\/a>. Doss is the first Adaptive Resource Platform (ARP) built for supply chain and operations teams. DossARP connects the dots across planning, inventory, orders, and procurement giving CPG brands full visibility, without needing to rip out their ERP.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data<\/p>\n","protected":false},"author":140,"featured_media":13632,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[2584,481],"tags":[37,3483],"class_list":["post-13631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-best-practices","category-industry-trends","tag-cpg","tag-demand-forecasting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog<\/title>\n<meta name=\"description\" content=\"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here&#039;s how to do it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog\" \/>\n<meta property=\"og:description\" content=\"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here&#039;s how to do it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/\" \/>\n<meta property=\"og:site_name\" content=\"The RangeMe Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rangeme\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-28T13:50:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-03T16:58:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop\" \/>\n\t<meta property=\"og:image:width\" content=\"1800\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zach Glabman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Range_Me\" \/>\n<meta name=\"twitter:site\" content=\"@Range_Me\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zach Glabman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/\"},\"author\":{\"name\":\"Zach Glabman\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#\\\/schema\\\/person\\\/70564fe66eba7a7f166e96271df2d680\"},\"headline\":\"Strengthen Your Tactical Demand Planning with These 7 Steps\",\"datePublished\":\"2025-05-28T13:50:59+00:00\",\"dateModified\":\"2025-06-03T16:58:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/\"},\"wordCount\":762,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop\",\"keywords\":[\"cpg\",\"demand forecasting\"],\"articleSection\":[\"Business Best Practices\",\"Industry Trends\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/\",\"url\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/\",\"name\":\"Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop\",\"datePublished\":\"2025-05-28T13:50:59+00:00\",\"dateModified\":\"2025-06-03T16:58:39+00:00\",\"description\":\"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here's how to do it.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/strengthen-your-tactical-demand-planning-with-these-7-steps\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop\",\"contentUrl\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop\",\"width\":1800,\"height\":1200},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/\",\"name\":\"The RangeMe Blog\",\"description\":\"A place for suppliers, retail buyers, and service providers to learn about CPG trends, retail best practices, and how to grow your business.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#organization\",\"name\":\"RangeMe\",\"url\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Screen-Shot-2020-02-20-at-1.19.03-PM.png?auto=format%2Ccompress&fit=crop\",\"contentUrl\":\"https:\\\/\\\/rangeme-blog-images.imgix.net\\\/blog\\\/wp-content\\\/uploads\\\/Screen-Shot-2020-02-20-at-1.19.03-PM.png?auto=format%2Ccompress&fit=crop\",\"width\":748,\"height\":746,\"caption\":\"RangeMe\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/rangeme\\\/\",\"https:\\\/\\\/x.com\\\/Range_Me\",\"https:\\\/\\\/www.instagram.com\\\/_rangeme\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rangeme\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/#\\\/schema\\\/person\\\/70564fe66eba7a7f166e96271df2d680\",\"name\":\"Zach Glabman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g\",\"caption\":\"Zach Glabman\"},\"description\":\"Zach previously managed raw materials purchasing for Tesla, securing carbon steel and copper across three continents during the COVID-era metals crisis. He later joined an RTD beverage brand, where he helped launch new SKUs, scale growth marketing and build out wholesale operations from the ground up. Today, Zach leads growth at Doss, the first Adaptive Resource Platform (ARP) built for supply chain and operations teams. Doss connects the dots across planning, inventory, orders, and procurement giving CPG brands full visibility, without needing to rip out their ERP.\",\"url\":\"https:\\\/\\\/www.rangeme.com\\\/blog\\\/author\\\/zachglabman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog","description":"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here's how to do it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/","og_locale":"en_US","og_type":"article","og_title":"Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog","og_description":"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here's how to do it.","og_url":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/","og_site_name":"The RangeMe Blog","article_publisher":"https:\/\/www.facebook.com\/rangeme\/","article_published_time":"2025-05-28T13:50:59+00:00","article_modified_time":"2025-06-03T16:58:39+00:00","og_image":[{"width":1800,"height":1200,"url":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop","type":"image\/jpeg"}],"author":"Zach Glabman","twitter_card":"summary_large_image","twitter_creator":"@Range_Me","twitter_site":"@Range_Me","twitter_misc":{"Written by":"Zach Glabman","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/#article","isPartOf":{"@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/"},"author":{"name":"Zach Glabman","@id":"https:\/\/www.rangeme.com\/blog\/#\/schema\/person\/70564fe66eba7a7f166e96271df2d680"},"headline":"Strengthen Your Tactical Demand Planning with These 7 Steps","datePublished":"2025-05-28T13:50:59+00:00","dateModified":"2025-06-03T16:58:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/"},"wordCount":762,"publisher":{"@id":"https:\/\/www.rangeme.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/#primaryimage"},"thumbnailUrl":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop","keywords":["cpg","demand forecasting"],"articleSection":["Business Best Practices","Industry Trends"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/","url":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/","name":"Strengthen Your Tactical Demand Planning with These 7 Steps - The RangeMe Blog","isPartOf":{"@id":"https:\/\/www.rangeme.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/#primaryimage"},"image":{"@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/#primaryimage"},"thumbnailUrl":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop","datePublished":"2025-05-28T13:50:59+00:00","dateModified":"2025-06-03T16:58:39+00:00","description":"For CPG brands, today\u2019s demand planning needs to be nimble even when you don\u2019t have perfect data. Here's how to do it.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rangeme.com\/blog\/strengthen-your-tactical-demand-planning-with-these-7-steps\/#primaryimage","url":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop","contentUrl":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Doss-Blog-Post.jpg?auto=format%2Ccompress&fit=crop","width":1800,"height":1200},{"@type":"WebSite","@id":"https:\/\/www.rangeme.com\/blog\/#website","url":"https:\/\/www.rangeme.com\/blog\/","name":"The RangeMe Blog","description":"A place for suppliers, retail buyers, and service providers to learn about CPG trends, retail best practices, and how to grow your business.","publisher":{"@id":"https:\/\/www.rangeme.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rangeme.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.rangeme.com\/blog\/#organization","name":"RangeMe","url":"https:\/\/www.rangeme.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rangeme.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2020-02-20-at-1.19.03-PM.png?auto=format%2Ccompress&fit=crop","contentUrl":"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2020-02-20-at-1.19.03-PM.png?auto=format%2Ccompress&fit=crop","width":748,"height":746,"caption":"RangeMe"},"image":{"@id":"https:\/\/www.rangeme.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/rangeme\/","https:\/\/x.com\/Range_Me","https:\/\/www.instagram.com\/_rangeme\/","https:\/\/www.linkedin.com\/company\/rangeme\/"]},{"@type":"Person","@id":"https:\/\/www.rangeme.com\/blog\/#\/schema\/person\/70564fe66eba7a7f166e96271df2d680","name":"Zach Glabman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a093730cbaa5b353cb4b7e2a2decc4e6a38d85391e06cbbc72d288d35f724160?s=96&d=mm&r=g","caption":"Zach Glabman"},"description":"Zach previously managed raw materials purchasing for Tesla, securing carbon steel and copper across three continents during the COVID-era metals crisis. He later joined an RTD beverage brand, where he helped launch new SKUs, scale growth marketing and build out wholesale operations from the ground up. Today, Zach leads growth at Doss, the first Adaptive Resource Platform (ARP) built for supply chain and operations teams. Doss connects the dots across planning, inventory, orders, and procurement giving CPG brands full visibility, without needing to rip out their ERP.","url":"https:\/\/www.rangeme.com\/blog\/author\/zachglabman\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/posts\/13631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/comments?post=13631"}],"version-history":[{"count":0,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/posts\/13631\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/media\/13632"}],"wp:attachment":[{"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/media?parent=13631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/categories?post=13631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rangeme.com\/blog\/wp-json\/wp\/v2\/tags?post=13631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}