FemmyCycle<\/strong><\/h2>\n\n\n\n![\"FemmyCycle\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.38.51-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"FemmyCycle\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.39.39-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"FemmyCycle\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.39.57-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"FemmyCycle\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.40.16-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"FemmyCycle\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.40.35-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li><\/ul><\/a><\/a><\/a><\/div><\/div><\/div>\n\n\n\nFemmyCycle<\/a> was created in 2013 by a women\u2019s health doctor with a desire to make women\u2019s lives easier, safer, and more sustainable. Their ultimate goal is to improve the quality of life during menstruation and provide an eco-friendly alternative to pads and tampons. Their product line includes the award-winning FemmyCycle menstrual cup, available in three sizes. At the time of its inception, all menstrual cups had a nearly identical look and feel, and there was a huge gap in the market for the innovative features that were later put into the FemmyCycle cup design.<\/p>\n\n\n\nHere is what Monica Chinisaz, Vice President of Operations, and Chris Petty, Director of Business Development at Femmycycle, had to say about their experience launching a product in the women\u2019s health industry:<\/p>\n\n\n\n
RangeMe: How have you seen a shift in the \u201csexual\/women\u2019s wellness\u201d product category and how has this shift impacted your business?<\/strong><\/p>\n\n\n\nChinisaz:<\/strong> In general, the shift in the women\u2019s wellness market has been much slower than it should be, but is significant nonetheless. The taboo nature of menstruation specifically created a unique obstacle to overcome when speaking to our customer base, mainly due to the decades of negative societal pressures.<\/p>\n\n\n\nPetty:<\/strong> Before FemmyCycle, I was a stereotypical male who saw periods as an \u201cicky\u201d topic. That mentality changed as my business partner and leader (Monica Chinisaz, who is also my fianc\u00e9e), took the time to walk me through menstruation 101 throughout the early stages of the business. My eyes opened to all of the external, internal, and unnoticed pressures society creates, which only adds to the emotional, mental, and physiological effects experienced by 800 million menstruators each day. <\/p>\n\n\n\nRangeMe: Given period products are considered \u201ctaboo,\u201d how do you start conversations with retailers, retail buyers, and consumers about your products?<\/strong><\/p>\n\n\n\nPetty:<\/strong> While the true experts are the amazing women leading the company\u2019s efforts, our approach is unique in the way that a company utilizes a male ally who is openly putting himself out there to learn and work together alongside all the other pioneers in the industry.<\/p>\n\n\n\n\u201c<\/strong>We want our global Femmy family to know that no matter where you live, how old you are, what language you speak, or how you identify\u2013we all bleed the same hue and are bonded through a shared experience. We want everyone to challenge the traditional social norms and stigma surrounding menstruation through education and awareness.\u201d<\/p>– Monica Chinisaz, FemmyCycle<\/cite><\/blockquote>\n\n\n\nRangeMe: How do you use RangeMe as part of your retail strategy? <\/strong><\/p>\n\n\n\nChinisaz: <\/strong>RangeMe built a platform with a unique reach that offers small businesses like ours the opportunity to get global visibility by some of the world\u2019s most reputable retailers. As we prepare our organization for growth in the upcoming year, RangeMe will be vital in our approach to getting our products on the shelves of respected retailers in the world.<\/p>\n\n\n\nAre you a buyer on RangeMe interested in FemmyCycle\u2019s products? View their profile here<\/a>. <\/em><\/p>\n\n\n\nGood Clean Love<\/strong><\/h2>\n\n\n\n![\"Good](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.42.50-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
Wendy Strgar, Founder of Good Clean Love<\/figcaption><\/figure><\/li>![\"Good](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.43.14-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"Good](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.43.59-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"Good](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.44.27-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li><\/ul><\/a><\/a><\/a><\/div><\/div><\/div>\n\n\n\nGood Clean Love<\/a> started in 2003 after founder Wendy Strgar began experiencing irritation and reactions from conventional lubricant products on the market. Frustrated and needing a product that worked for her body, Strgar started experimenting with natural ingredients in her kitchen. From there the Good Clean Love lubricants, oils, moisturizers, wipes, and more were born. She has since partnered with scientists from Johns Hopkins University and devoted herself to studying the science of the vaginal biome. <\/p>\n\n\n\nRead on to see how Summer Fouch\u00e9, Sr. Sales Operations Specialist at Good Clean Love, summarized their experience creating sexual wellness products:<\/p>\n\n\n\n
RangeMe: From your team\u2019s perspective, how has the sexual wellness product category shifted and how has this shift impacted your business?<\/strong><\/p>\n\n\n\nFouch\u00e9:<\/strong> While it was already on the rise, the pandemic environment has brought a major spotlight to sexual health and products that support it. This means there is currently a lot of innovation and newcomers to the space. There are also a lot more naturally focused brands than ever before. <\/p>\n\n\n\nThis has shifted the way we translate our proposition to the consumer and retailer so they can easily understand Good Clean Love\u2019s unique product value. Our formulas are salt, pH balanced, and contain ingredients like lactic acid and essential ions like calcium and magnesium to help the biome thrive and be as healthy as possible. <\/p>\n\n\n\n
RangeMe: Given women\u2019s sexual wellness is still \u201ctaboo\u201d in retail, how do you start conversations with retail buyers and consumers?<\/strong><\/p>\n\n\n\nFouch\u00e9: <\/strong>Starting the conversation with an introduction of what an optimal vaginal biome looks like and what it needs to stay balanced is an easy entry into explaining how our products fit into a healthy maintenance regimen.<\/p>\n\n\n\nAnother entry point is mentioning the similarities that a vaginal care regimen might have to a skincare routine. People wash, moisturize, and care for their facial skin every day, and the vaginal area deserves the same attention. <\/p>\n\n\n\n
\u201cAfter all, 50% of the population has a vagina, and 100% of us know someone with one, so it shouldn\u2019t be taboo to talk about.\u201d <\/p>– Summer Fouch\u00e9, Good Clean Love<\/cite><\/blockquote>\n\n\n\nRangeMe: How does RangeMe fit in your retail strategy? <\/strong><\/p>\n\n\n\nFouch\u00e9: <\/strong>We primarily use RangeMe as a digital product catalog and information hub. We will often submit to special sourcing announcements or review options when a new retailer joins RangeMe. It\u2019s been a great tool to receive messages from buyers interested in samples of our products!<\/p>\n\n\n\nAre you a buyer on RangeMe interested in Good Clean Love\u2019s products? View their profile here<\/a>. <\/em><\/p>\n\n\n\nLovability <\/strong><\/h2>\n\n\n\n
- <\/figure><\/li><\/figure><\/li><\/figure><\/li><\/figure><\/li><\/figure><\/li><\/ul><\/a><\/a><\/a><\/div><\/div><\/div>\n\n\n\n
FemmyCycle<\/a> was created in 2013 by a women\u2019s health doctor with a desire to make women\u2019s lives easier, safer, and more sustainable. Their ultimate goal is to improve the quality of life during menstruation and provide an eco-friendly alternative to pads and tampons. Their product line includes the award-winning FemmyCycle menstrual cup, available in three sizes. At the time of its inception, all menstrual cups had a nearly identical look and feel, and there was a huge gap in the market for the innovative features that were later put into the FemmyCycle cup design.<\/p>\n\n\n\n
Here is what Monica Chinisaz, Vice President of Operations, and Chris Petty, Director of Business Development at Femmycycle, had to say about their experience launching a product in the women\u2019s health industry:<\/p>\n\n\n\n
RangeMe: How have you seen a shift in the \u201csexual\/women\u2019s wellness\u201d product category and how has this shift impacted your business?<\/strong><\/p>\n\n\n\n
Chinisaz:<\/strong> In general, the shift in the women\u2019s wellness market has been much slower than it should be, but is significant nonetheless. The taboo nature of menstruation specifically created a unique obstacle to overcome when speaking to our customer base, mainly due to the decades of negative societal pressures.<\/p>\n\n\n\n
Petty:<\/strong> Before FemmyCycle, I was a stereotypical male who saw periods as an \u201cicky\u201d topic. That mentality changed as my business partner and leader (Monica Chinisaz, who is also my fianc\u00e9e), took the time to walk me through menstruation 101 throughout the early stages of the business. My eyes opened to all of the external, internal, and unnoticed pressures society creates, which only adds to the emotional, mental, and physiological effects experienced by 800 million menstruators each day. <\/p>\n\n\n\n
RangeMe: Given period products are considered \u201ctaboo,\u201d how do you start conversations with retailers, retail buyers, and consumers about your products?<\/strong><\/p>\n\n\n\n
Petty:<\/strong> While the true experts are the amazing women leading the company\u2019s efforts, our approach is unique in the way that a company utilizes a male ally who is openly putting himself out there to learn and work together alongside all the other pioneers in the industry.<\/p>\n\n\n\n
\u201c<\/strong>We want our global Femmy family to know that no matter where you live, how old you are, what language you speak, or how you identify\u2013we all bleed the same hue and are bonded through a shared experience. We want everyone to challenge the traditional social norms and stigma surrounding menstruation through education and awareness.\u201d<\/p>– Monica Chinisaz, FemmyCycle<\/cite><\/blockquote>\n\n\n\n
RangeMe: How do you use RangeMe as part of your retail strategy? <\/strong><\/p>\n\n\n\n
Chinisaz: <\/strong>RangeMe built a platform with a unique reach that offers small businesses like ours the opportunity to get global visibility by some of the world\u2019s most reputable retailers. As we prepare our organization for growth in the upcoming year, RangeMe will be vital in our approach to getting our products on the shelves of respected retailers in the world.<\/p>\n\n\n\n
Are you a buyer on RangeMe interested in FemmyCycle\u2019s products? View their profile here<\/a>. <\/em><\/p>\n\n\n\n
Good Clean Love<\/strong><\/h2>\n\n\n\n
Wendy Strgar, Founder of Good Clean Love<\/figcaption><\/figure><\/li> <\/figure><\/li><\/figure><\/li><\/figure><\/li><\/ul><\/a><\/a><\/a><\/div><\/div><\/div>\n\n\n\nGood Clean Love<\/a> started in 2003 after founder Wendy Strgar began experiencing irritation and reactions from conventional lubricant products on the market. Frustrated and needing a product that worked for her body, Strgar started experimenting with natural ingredients in her kitchen. From there the Good Clean Love lubricants, oils, moisturizers, wipes, and more were born. She has since partnered with scientists from Johns Hopkins University and devoted herself to studying the science of the vaginal biome. <\/p>\n\n\n\n
Read on to see how Summer Fouch\u00e9, Sr. Sales Operations Specialist at Good Clean Love, summarized their experience creating sexual wellness products:<\/p>\n\n\n\n
RangeMe: From your team\u2019s perspective, how has the sexual wellness product category shifted and how has this shift impacted your business?<\/strong><\/p>\n\n\n\n
Fouch\u00e9:<\/strong> While it was already on the rise, the pandemic environment has brought a major spotlight to sexual health and products that support it. This means there is currently a lot of innovation and newcomers to the space. There are also a lot more naturally focused brands than ever before. <\/p>\n\n\n\n
This has shifted the way we translate our proposition to the consumer and retailer so they can easily understand Good Clean Love\u2019s unique product value. Our formulas are salt, pH balanced, and contain ingredients like lactic acid and essential ions like calcium and magnesium to help the biome thrive and be as healthy as possible. <\/p>\n\n\n\n
RangeMe: Given women\u2019s sexual wellness is still \u201ctaboo\u201d in retail, how do you start conversations with retail buyers and consumers?<\/strong><\/p>\n\n\n\n
Fouch\u00e9: <\/strong>Starting the conversation with an introduction of what an optimal vaginal biome looks like and what it needs to stay balanced is an easy entry into explaining how our products fit into a healthy maintenance regimen.<\/p>\n\n\n\n
Another entry point is mentioning the similarities that a vaginal care regimen might have to a skincare routine. People wash, moisturize, and care for their facial skin every day, and the vaginal area deserves the same attention. <\/p>\n\n\n\n
\u201cAfter all, 50% of the population has a vagina, and 100% of us know someone with one, so it shouldn\u2019t be taboo to talk about.\u201d <\/p>– Summer Fouch\u00e9, Good Clean Love<\/cite><\/blockquote>\n\n\n\n
RangeMe: How does RangeMe fit in your retail strategy? <\/strong><\/p>\n\n\n\n
Fouch\u00e9: <\/strong>We primarily use RangeMe as a digital product catalog and information hub. We will often submit to special sourcing announcements or review options when a new retailer joins RangeMe. It\u2019s been a great tool to receive messages from buyers interested in samples of our products!<\/p>\n\n\n\n
Are you a buyer on RangeMe interested in Good Clean Love\u2019s products? View their profile here<\/a>. <\/em><\/p>\n\n\n\n
Lovability <\/strong><\/h2>\n\n\n\n
![\"Lovability\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Maureen3-1.jpg?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
![\"Lovability\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/HandsPouringCandle2.jpg?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"Lovability\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/OpenTin.jpg?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"Lovability\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Group-With-Sprays-1.jpg?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")
<\/figure><\/li>![\"Lovability\"](\"https:\/\/rangeme-blog-images.imgix.net\/blog\/wp-content\/uploads\/Screen-Shot-2022-03-30-at-11.48.33-AM.png?auto=format%2Ccompress&w=1024&h=1024&fit=crop\")