Category: Tips and Best Practices

5 CPG New Year’s Resolutions to Actually Keep

A new year is such a glorious time—your slate is wiped clean, and the next 12 months stretch ahead of you full of possibility. This is your time.

/ December 28, 2016

Fa La La La Lipstick

As the holiday season ramps up, beauty is in a prime position to make the most of being merry and bright, for consumers and suppliers alike.

/ December 7, 2016

Infographic: Last-Minute Ideas to Maximize Your Holiday Sales

To maximize in-store and online sales for your products, consider the following facts and suggestions as you finalize your holiday marketing strategy.

/ November 29, 2016

10 Ways Small Businesses Can Prepare for Black Friday Success

The good news is there’s still enough time for your small business to prepare well, stand out and sell in time for this fast and furious weekend of sales.

/ November 15, 2016

Introducing RangeMe Brand Pages

Now more than ever, retail buyers want to know the brand story when deciding to bring on a new product.

/ November 1, 2016

Putting the Social in Media

Social media is a relatively even playing field. It’s changed the way companies do business, how they develop products, how they promote products, how they engage and communicate with their customers.

/ October 19, 2016

Category Reviews—To Know Them is to Use Them

For retailers, conducting category reviews is an essential part of doing successful business.

/ September 27, 2016

Demystifying Product Standards: How These Can Impact Your Business

In order to sell products that meet the changing attitudes of their customers, retailers are taking a firm stance on the type and quality of products they sell in their stores. And that translates into their product standards.

/ September 14, 2016

Getting Discovered: 5 Qualities of a Great Product Profile

Product information comes in numerous shapes and sizes--your website, your pricing sheet, your sales deck…all of these sources house information you want to get in the hands of retail buyers.

/ July 15, 2016