Category: Tips and Best Practices

TikTok Marketing

How to Leverage TikTok to Market Your Products

Grasp the marketing power behind TikTok and how you can leverage the popular video-sharing app to your advantage.

/ May 4, 2021
Product Packaging Tips

5 Things To Know When Selecting Product Packaging

Learn why product packaging shouldn't be overlooked when it comes to building your brand for success and standing out from the competition.

/ April 29, 2021
frozen food safety program

3 Frozen Food Safety Programs That Will Keep Your Brand Safe

As your frozen food business assesses, plans, builds, and evaluates your food safety strategy, here are three key programs to follow.

promotion planning for your brand in 2021

Promotion Planning 101: Prepare Your Brand For Successful Sales in 2021

Promotions require more than just discounting a product. Read on for 3 tips on how to plan a winning sale strategy in the new year.

/ November 13, 2020
Perfecting your brand pitch from a former buyer

How to Perfect Your Brand Pitch in 5 Steps Directly From a Former Retail Buyer

Hear from former Bi-Rite buyer and current brand advisor, Allison Ball, on how you can improve your virtual pitches with retail buyers.

/ November 12, 2020
virtual presentation best practices

Virtual Presentation Best Practices Every Supplier Should Follow

Crush your virtual presentations and meetings with retail buyers by following these industry best practices.

/ October 6, 2020

Standing Tall: How to make an impact at trade shows

You signed up to attend a trade show, now what? Learn the 3 key things you'll need to stand out at your booth.

/ February 26, 2020

Best Practices for Pricing Products

Pricing products is one of the most important aspects of any business. Learn some of the best practices on how to optimize your products pricing.

/ February 24, 2020

What You Need to Know About the CPG Industry

The CPG industry is constantly adding new brands and products to its ever evolving world. Here is what you need to know about the CPG industry.

/ February 20, 2020

Three reasons to harness the power of storytelling

Telling your story is what will set you apart on the shelves. Learn what 3 things consumers look for in a powerful story.

/ April 9, 2019