Category: Entrepreneurship

joint sales and marketing strategy

Grow Your CPG Brand With a Joint Sales and Marketing Strategy

Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.

/ June 30, 2020
Sales strategies to help grow your business

Sales Strategies in the Retail Industry

If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.

/ June 25, 2020
Running a Small Business From Home

How to Run a Small Business From Home

As many of you continue to work from home for the indefinite future, here are some helpful tips on staying productive while running your business remotely.

/ May 29, 2020
beauty brands adjusting to the pandemic

Consumers Find Comfort in Health and Beauty Brands

CPG beauty and health brands are adjusting their strategies to better meet the needs of consumer demand for self-care and wellness.

/ May 13, 2020
cash flow

How to Survive a COVID-19 Cash Flow Crisis

Read on to learn more about what you can be doing for your CPG business to minimize risk of a cash flow crisis during the COVID-19 global pandemic.

/ May 11, 2020
What is EDI?

What is EDI and How Do I Get Started?

More retailers are requiring brands to be EDI compliant. Read on to learn about what EDI is, its benefits, and how to get started.

/ May 5, 2020
Digital Marketing

Brands Working From Home: Digital Marketing Best Practices

Now is the time for brands to focus on digital marketing and engage with customers through social media engagement and experiential marketing.

/ May 1, 2020
How to successfully sell on Amazon

How to Successfully Grow Your Business on Amazon

Brands are turning to Amazon to sell their products. Read on to see how you can successfully grow your business with the world's largest online retailer.

/ April 13, 2020
How COVID-19 is Pushing the CPG Industry Into Digital Transformation

The Future is Now: How COVID-19 is Pushing the CPG Industry Into Digital Transformation

Check out the different ways CPG retailers and brands can be integrating and leveraging technology into their business strategies to support their business.

/ April 9, 2020