Do you have a product that you think would be perfect for big box stores but the thought of the buyer meeting before getting your product on shelves makes you a nervous wreck?
Retailers are right to immerse themselves in the Millennial mindset in order to better unite with this very ambitious and significant generation.
What started out as a product made in a small commercial kitchen and delivered out of the back of his Mini Cooper, Patterson now offers five flavors to his loyal customers across the U.S.
If their customers are asking for a certain product, a buyer will do what it takes to add it to their product assortment because they know their customers will buy.
There’s more room for the smaller suppliers to strut their stuff. There’s more time for buyers and other interested parties to talk with those manufacturers, and make connections.
While organic in fresh products is still only a limited section in most mainstream supermarkets, there is growth in shelf space allocated to emerging on-trend brands within categories, and the health food section within the supermarkets has also greatly expanded.