Consumers value the superior quality of local products and the “buy local” movement has made retailers more willing to partner with local suppliers because these suppliers offer mutually beneficial, strategic value. Here are 4 ways you can capitalize on the “Buy Local” movement:

Lisa Goller is a marketing and communications professional with over 20 years of experience serving retail, consumer goods, B2B and technology companies. She helps businesses tell their story through irresistible content marketing and strategic communications.